John Snow's 1854 investigation of the Broad Street outbreak is the most
famous episode in the history of epidemiology, but its importance lies not
in a single act but in a method: the combination of mapping, household
inquiry, and comparative reasoning.
Snow had argued for waterborne transmission before the 1854 outbreak. In
his first edition of On the Mode of Communication of Cholera
(1849), he had already gathered evidence that cholera was propagated by
the "morbid poison entering the alimentary canal," not by the "effluvia"
(miasma) that many physicians still invoked. The 1854 outbreak gave him
the opportunity to test that argument in a single, bounded area.
In August 1854, a cholera outbreak erupted in the Soho district of
London, centred on the Broad Street pump. Snow marked each death on a
map of the area, then marked the location of the water pumps. He noticed
that more case households clustered around the Broad Street pump than
around the other pumps. When he questioned residents, they told him they
avoided the other pumps because they were grossly contaminated or
inconvenient. He also noted that no cases had occurred in a two-block
area just to the east of the Broad Street pump, where a brewery with a
deep well employed workers who received a daily portion of malt liquor.
On 8 September 1854, the local Board of Works removed the pump handle.
Snow himself did not remove it, and the outbreak was already declining;
the act is better understood as a public-health gesture than as the
cause of the outbreak's end. The Reverend Henry Whitehead, a local
clergyman, independently investigated the outbreak and, through
household-by-household inquiry, confirmed Snow's waterborne findings.
His findings were incorporated into the parish inquiry published in
1855 and are now recognized as a key part of the 1854 investigation.
Snow's broader evidence came from what he called a natural experiment in
South London. Two water companies, the Lambeth Company and the
Southwark and Vauxhall Company, supplied neighbouring households. The
Lambeth Company had moved its intake upstream from the tidal Thames,
while the Southwark and Vauxhall Company continued to draw more polluted
water downstream. Comparing cholera mortality among customers gave Snow
a stronger test because households shared streets and many social
conditions while differing in water source. In the seven weeks from 9
July to 26 August 1854, the cholera death rate was more than five times
higher in districts served only by the Southwark and Vauxhall Company
(5.0 per 1,000) than in those served only by the Lambeth Company (0.9
per 1,000).